Corporate Video Production in Saudi Arabia: Stages, Cost Factors and Choosing a Production Company
Why Does Your Company Need a Corporate Video?
A corporate video tells your company's story in a minute or two: who you are, what you offer and why customers can trust you. You can use it on your website home page, in presentations, on social media and at exhibitions and events. A good video increases how long visitors stay on your site and makes the first contact with a customer easier.
In this guide we explain the stages of producing a corporate video as we do it at Tamayoz, the factors that determine cost, and how to choose the right production company.
The Stages of Corporate Video Production
1. Pre-production: Concept and Script
Every successful piece starts with a discovery session: the target audience, the core message and where the video will be shown. We then write the script, draw the storyboard and set the filming locations and the people who will appear. Every hour of planning here saves a day on set.
2. Filming
This covers setting up lighting, sound and cameras, filming interviews with management and the team, and shots of the workplace and projects. If you need aerial drone footage, aerial filming in the Kingdom is subject to General Authority of Civil Aviation requirements for drone registration, permits and permitted zones, so it is planned in advance.
3. Post-production: Editing, Colour and Sound
The video is built in the edit according to the script, then colour, sound and licensed music are finalised, and motion graphics, text and subtitles are added. We usually deliver a main horizontal version plus short vertical cuts ready for Snapchat, TikTok and Instagram.
What Determines the Cost of a Corporate Video?
Cost varies with the video length, the number of filming days and locations, crew size and equipment, interviews, actors or voice-over, aerial filming, motion graphics, and the number of versions needed in different languages or formats. The best way to get an accurate quote is to send the production company your goal, where the video will be shown and its approximate length.
How to Choose the Right Production Company
Ask for previous work close to your field and watch it in full, not just highlights; ask who will write the script, how many revision rounds the quote includes and who owns the raw footage. Choose a partner who understands marketing, because a beautiful video that does not serve a business goal is just beautiful footage.
Quick Checklist
- Define the goal and where the video will be shown
- An approved script and storyboard
- A list of locations, people and filming date
- Aerial filming permits when needed
- Licensed music and voice-over
- Short vertical cuts for social media
- Revision rounds and footage rights in the quote
Frequently Asked Questions
What is the ideal length for a corporate video?
Usually 60 to 120 seconds for the main version, with short 15 to 30 second cuts for social platforms.
How long does it take to produce a corporate video?
It depends on the project size, but usually runs from two to several weeks covering planning, filming, editing and revisions.
Does drone filming need a permit in Saudi Arabia?
Yes. Aerial filming is subject to General Authority of Civil Aviation requirements, and specialist production companies usually arrange it properly.
For drone registration and permit requirements, see the website of the General Authority of Civil Aviation.